The Story Behind Asian Paint’s “Gattu”
When four friends, namely Champaklal Choksey, Chimanlal Choksi, Suryakant Dani and Arvind Vakil started selling paints out of a garage in 1945, little did they…
Let’s do it on our own – Brand Story of Hero MotoCorp.
“Let’s do it on our own.” These words used by Brij Mohan Lal Munjal as recalled by his son in his latest book, The Making…
Generic Terms: Thermos
Thermos LLC was originally established in Germany in 1904 and it manufactured insulated food and beverage containers among other consumer products. The name Thermos is…
It’s all in the Name….
Yes, when look closely and you will see the difference. Two schools, very similar names, similar logos. But one is counting on piggybacking on the…
Intellectual Property Provisions and Protection for Startups in India
India, in the past year, has come up to be a major hub for successful startups. Startups have powered through the pandemic and emerged as…
What’s in an image?
The iconic Windows wallpaper, named “Bliss” most of us have seen growing up is actually known to be – ‘World’s most recognized photograph”. It was…
How to Protect Fashion Designs and Related Aspects under IP Laws in India
The fashion industry of India is one of the most lucrative industries worth billions of dollars and it employs people ranging from artisans to designers…
By Order, ‘Peaky Blinder’ – Not a Registered Trademark, Can be Used by Liquor Business
In a ruling by Los Angeles Federal Court the ‘Peaky Blinders’ name is not for the sole use of Caryn Mandabach Productions Ltd, the producers…
Iconic Single Ladies Choreography Now Protected by Copyright
Choreographer JaQuel Knight creates history by protecting his dance moves in Beyonce’s song titled ‘Single Ladies’ through copyright in the United States of America. The…
You can’t just put a ring on it!
The Olympic rings, designed by Pierre de Coubertin are the visual ambassador for the games. They made their debut at the Games of the VII…