Say ‘TATA’ to Lengthy and Expensive Litigation
In the past year, the Indian Trademark Office has seen a tremendous 212% increase in the number of trademark applications.[1] This can be attributed to…
The Story Behind Asian Paint’s “Gattu”
When four friends, namely Champaklal Choksey, Chimanlal Choksi, Suryakant Dani and Arvind Vakil started selling paints out of a garage in 1945, little did they…
Copy is the best form of Flattery? Pidilite may disagree….again.
The goodwill a brand enjoys in the market is the fruit of the company’s labour, innovation and ability to connect with the customer. Many competitors,…
Definitions – Mike DocuSieve
Definitions play a very key role in any contract. A well-drafted contract will have precise, clear and unambiguous definitions. Where there is ambiguity in a…
Let’s do it on our own – Brand Story of Hero MotoCorp.
“Let’s do it on our own.” These words used by Brij Mohan Lal Munjal as recalled by his son in his latest book, The Making…
Clause Referencing with Mike DocuSieve
Let’s be honest, clause referencing in an agreement is a tedious task for any advocate. Amongst all the mundane work that lawyers today look at…
Generic Terms: Thermos
Thermos LLC was originally established in Germany in 1904 and it manufactured insulated food and beverage containers among other consumer products. The name Thermos is…
Infringement as painful as waxing!
India is a country of over 1.3 billion people, inevitably making it a massive market especially for self-care products. Waxing is one such self-care activity…
Why did Michaela Coel Turn Down Netflix’s $1 Million Offer for I May Destroy You?
$1 Million may sound like a fair enough offer, for rights to a show. But, Michaela Cole, the creator and star of the dramedy series…
It’s all in the Name….
Yes, when look closely and you will see the difference. Two schools, very similar names, similar logos. But one is counting on piggybacking on the…